Can I create a podcast advert using international marketing techniques?

Making a Podcast advert that works

So, here’s the ambitious target. Grow my audience 50% with advertising alone.

To do that I’ve been studying how to make an advert that “works” by looking at international marketing techniques used for the past 100 years.

So how do you make a podcast ad like that. How do you make a podcast ad like a major advertising agency?

Well I’ll tell you if you click play on this episode.


Published by Richard

25 years in the communications business. Former news editor, journalist, political public relations professional, social media content creator, and podcast host of

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