Can I use Facebook ads to promote my podcast?

Can I get people to listen to my podcast using Facebook ads on a limited budget?

That was the test. I got some very clear results.

So for your enjoyment and insight, here’s the results of my tests, all the data and some pretty clear conclusions. If you are thinking of spending money on ads I think this might be of interest to you. Oh and what the big podcast companies are doing with Facebook ads too.


Published by Richard

25 years in the communications business. Former news editor, journalist, political public relations professional, social media content creator, and podcast host of

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